How did the Dutch brand Marks Koifood come into being?
Marks Koifood originated from my hobby of carp fishing. For a good catch and healthy fish, I started developing feed for angling in 2014. With feed specialists, I developed a recipe for feed high in easily digestible protein and additives for fish health. To keep the price as low as possible, I decided not to do business with middlemen, but directly with the factory. I sold the feed directly to angling clubs, without going through traders. The feed was a great success: the carp grew better and had much better resistance to diseases. It caught on so well that I sold hundreds of tons of feed every year.
This success gave me the idea to also produce top-segment koi feed at the very lowest price. I test the feed daily on my koi imported from Japan. I let young koi grow up in my heated pond and give them Marks Koi Feed every day. The feed proves day after day that Marks Koi food ensures optimal length growth, a well-developed body, more gloss, less shedding, more intense colors and high resistance to diseases. Moreover, koi love the taste of Marks Koi Feed! Marks Koi food is also easy to use, as it can be fed in all seasons (Multi Season).
Who is Mark?
Mark's passion for carp
High-quality koi and Japanese gardens
As a child, I was fascinated by Japanese ornamental carp because of their brilliant colors, patterns and affectionate behavior. In 2011, I bought my first house for sale and created a Japanese-style show pond. A koi shop owner asked me along for an adventure trip around the world to Japan to pick out high-quality koi (‘HQ koi’) for my pond myself.
In 2014, I set up my own koi shop. Every year, I go to Japan to select HQ koi to participate in koi shows. I also buy HQ koi with a specific color and pattern on behalf of customers. I organize trips to Japan for customers, to select HQ koi from koi breeders myself and enjoy Japanese culture. Click here for my range of HQ koi and to book a world adventure trip to Japan.
From 2018, customers are asking me to build a Japanese garden and pond for them. Click here for my offer in Japanese garden construction.
Healthy fish with high-quality food
With proper pond technology, water management and feeding regime, I was able to control fish diseases in my koi. Customers who bought koi from me asked to improve the technique and water quality of their pond. Contacts from the angling industry also asked for advice on keeping the carp healthy. Click here for more info on my advice for fish health and pond technique.
In angling, people usually fed carp with low-quality feed, making them susceptible to fish diseases. From 2014, I took the initiative to produce and sell healthy feed for angling at a low price. This became a great success: the carp in sport fishing ponds grew faster and were more resistant to fish disease. This got me thinking about developing koi feed with the best value for money. I succeeded because I don’t have to calculate an unnecessary margin in the sales price, as I don’t use middlemen. Click here for more info on the health benefits of Marks Koi Feed for your koi.
Do you have any questions?
Do you have a question about one of our products, a general question about koi food or about keeping koi? With our many years of experience, we are happy to help you!